James Lane

That’s right, after a healthy hiatus and a number Tweets, emails and Facebook Messages from many of you, Talk Digital is returning to your digital airwaves. With a slight change to the format, I’m relaunching the series with new content, new topics and new guests. If you haven’t heard of the podcast before, Talk Digital is a weekly programme where I discuss a range of digital tools, techniques and platforms that will help you grow your business online. It launched in July of 2018 and ran for around 6 months as a learning exercise to see what is required to plan, design, record and publish a podcast. So going forward, on a number of episodes, I’m going to be joined by my very special guests as we talk about all things online and marketing. And I’d love to be joined by some of you, so if you’d like to come onto the show, drop me an email at studio@talkdigital.chat and let’s Talk Digital.

Two-factor authentication, or 2FA, is a type of multi-layer security that uses something you know (for example, your password) combined with something you have (for example, your phone) to let you into a system. The reason it's such a useful process is that it can bolster the security that a password alone can achieve. Which is not to say that you can have a rubbish password - but, it can help make your all-important information and accounts. If you're interested in learning more about password management in addition to 2FA, check out our LastPass article . Normal account security The majority of accounts you have will likely have a username (perhaps something you've chosen, or your email address) and a password (something you should have memorised and definitely shouldn't be anything like Password123). This level of protection is ok, but it's probably not enough anymore. As we live in an ever more connected world, if one of your accounts were to become compromised,...

This week Nicola and I are chatting about the fear of the unknown. What stops people from clicking around, experimenting, exploring and seeing what's out there. Is it a fear of breaking 'it' - would we worry about this concern if we weren't talking about a digital topic? This came from the nature of questions we get as trainers that there's a lot about platforms that folks don't know about, so we started chatting about whether learning about that stuff is our job as trainers, or whether should be more curious. Join in the chat at talkdigital.chat

This week I'm talking to Nic about the etiquette of social media. What are you expected to do, what can you choose to do and what must you never ever do. Realistically, do you have to follow everyone who follows you on Twitter or Instagram? How are you going about starting genuine conversations without spamming. Do people really respond to to the hard sell? All this and more in this week's episode...

This week we're I'm chatting to Nicola about how far you can push your brand - where are the boundaries, the lines not to cross - why are they important and indeed, are they as important as we think? We're chatting about how important is what you wear, how you portray yourself and in part, whether you can swear. Have a listen and come chat to us as https://www.talkdigital.chat

You can now join a Facebook Group as your Facebook Business Page! This week we're talking about this potentially massive change that Facebook have rolled/are rolling out. Nicola and I discuss whether we think it's a good idea, how it *could* be used and the implications of joining a Facebook Group as a Facebook Page.

This week we're talking about your motivation - your 'why'. Understanding what this is - what drives you - forms an integral part of your branding, your marketing and your overall story-telling. This 'why' should echo through your narrative in your digital promotion - and so Nicola and I chat about what it is that drives us to do what we do.